Offering a nutritional solution that fully meets the needs of dogs and cats at each period of their lives and at all physiological steps
Protein consists of various amino acids, and the more diverse their origin, the more complete their intake into the body. In super-premium products, protein sources are diverse: poultry, poultry liver, beef, fish (tuna, salmon). In addition, essential amino acids, such as methionine, are usually added to these products, which is not the case with standard quality products. Therefore, as the main source of protein, you can choose one type of meat or fish that is most suitable and most appreciated by dogs or cats.
Standard foods often contain only poorly digestible fibre (fibre), whereas super-premium foods contain more varied and higher quality sources of fibre (vegetables). This affects the digestibility of the food as well as the intestinal transit of the dog or cat. And on his stools!
Fat is an important source of energy and improves the palatability of food. In super-premium foods, certain fats are selected for their essential fatty acid content. They are also present in amounts appropriate for the needs of the cat or dog.
For example, more fat is added to food for athletic dogs that burn a lot of calories, and less is added to food designed for dogs that tend to be overweight. You can see the benefits of super premium foods here: they are very well adapted to a dog's physiological condition and lifestyle. Standard-quality kibbles are often too fatty for more energy and better flavor with less.
NO RISK OF DEFICIENCY OR EXCESS
Foods are adapted to the needs of dogs or cats. They are not the same, but are tailored to the size, age and activity level of the pet. They provide the ideal dosage for each case: height, adult, senior, small or large breed, very active or sedentary, spayed, overweight, etc.
For example, a "growth" food is rich in calcium because the puppy needs this element to grow and strengthen the skeleton, while a "senior" food, on the contrary, contains calcium in limited quantities to avoid hypocalcification.
WELL DIGESTIBLE FOOD
The quality of the raw materials used to produce super-premium food, and the control of the production processes (extrusion with vitamin preservation, fat removal) ensure the advantage of easily digestible food. This digestibility allows the dog or cat to absorb almost all the nutrients. This limits the risk of diarrhoea and various digestive problems, especially in puppies. One direct consequence is a reduction in stools. They become less frequent and less smelly. They are more mouldy and sturdier. They also degrade faster. This obviously has a significant advantage for owners.
OVERALL BENEFITS PREVAIL OVER THE HIGHER COST FOR SUPER PREMIUM PET FOOD
The cost per bag is higher for much higher quality compared to standard pellets, but the amount of super-premium pellets distributed each day is lower compared to standard pellets. Proper nutrition is the basis for a healthy lifestyle and limits the risk of diseases related to growth, obesity or old age. Many considered minor inconveniences (frequent diarrhoea, hair loss, unreasonable combing) can be reduced or even disappear thanks to the super-premium diet.